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Dr. Silke Knoll

Dr. Silke Knoll

Research Assistant

Phone: +49 (0)335 5534 2562

Fax: +49 (0)335 5534 2519

E-Mail: knoll@europa-uni.de

Main Building, Room HG 020

 

 

Student Office Hours

By appointment. Prior registration by email outlining topic of discussion for meeting necessary.

PhD Thesis (cumulative):

Marketing and Society - Studies on Societal Issues in Marketing Research 

Research Interests:

(Gender)Stereotypes in Market Communications, (Social)Stereotypes in HR Recruitment, Decision Making and Leadership, Trust in (Advertising)Media, Diversity Marketing, Managing Diversity, Impact of Marketing, Work und Management on Quality of Life, (Consumer and Employee) Happiness Studies, Employer, Employee und Behavioral Branding