Current Lecture (winter term 2023)
- Lecture/Tutorial "Marketing" (1580, Bachelor), II. Block, Announcement
- Seminar "Topics in Marketing: Strategic Marketing" (6110) (Bachelor), I+II Block, Announcement
- Seminar "Consumer Research Methods" (Master, 6830), I. Block, Announcement
"How to write a Final Thesis at the Chair of Marketing (II)" (Bachelor/Master), I+II. Block, (Syllabus)
Registration in moodle is required. Further information and material for the course is available on moodle.