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International Business Administration

Cross-Cultural Management Research - A Practical Course (R-Module)

Exam number: 6748

Semester: from 1st semester

Duration of the module: One semester

Form of the module (i.e. obligatory, elective etc.): Elective

Frequency of module offer: Summer semester 2016

Prerequisites: You need to be able to participate in an English language course. A basic knowledge of statistics is required. For using R, you need your own computer (the program is open source and free of charge, it will be taught in class).

Applicability of module for other study programmes:
Obligatory or elective in other study programmes. For further information check regulations of the study programme.

Person responsible for module: Prof. Dr. Albrecht Söllner

Name of the professor: Moritz Botts

Language of teaching: English

ECTS-Credits (based on the workload): 6

Workload and its composition (self-study, contact time):
Contact time (lecture, tutorials, seminar etc.) 30 h; self-study: 150 h

Contact hours (per week in semester): 2

Methods and duration of examination:
To achieve credits, you need to participate actively in the course and submit an essay that critically reflects your research at the end of the semester.

Emphasis of the grade for the final grade: Please check regulations of the study programme

Aim of the module (expected learning outcomes and competencies to be acquired):
This course prepares you for doing cross-cultural research in fields like management and marketing. The class is highly practical and includes our own quantitative research project on cross-cultural motivation and values, which will be carried out and analyzed by the participants throughout the course. While issues of qualitative research will be addressed, the practical part is based on quantitative methods. This course is especially suitable for students interested in writing an empirical master thesis at the institute for Management & Marketing.

Contents of the module:
Review of culture theories, basics of cross-cultural research, issues of equivalency, value models, statistics in R.

Teaching and learning methods:

Literature (compulsory reading, recommended literature):
Earley, P. C., & Singh, H. (1995). International and intercultural management research: What's next? Academy of Management Journal, 38(2), 327-340.
Matsumoto, D. (1994). Cultural influences on research methods and statistics. Pacific Grove, CA: Brooks/Cole Publishing Company.
Minkov, M. (2013). Cross-Cultural analysis: The science and art of comparing the world's modern societies and their cultures. Thousand Oaks, CA: SAGE.
Peterson, M. F. (2007). The heritage of cross cultural management research implications for the Hofstede chair in cultural diversity. International Journal of Cross Cultural Management, 7(3), 359-377.
Peterson, M. F., & Søndergaard, M. (2011). Traditions and transitions in quantitative societal culture research in organization studies. Organization Studies, 32(11), 1539-1558.

Further information:
Registration in Moodle Viadrina required.